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The Fuchsia Lane Story

At Fuchsia Lane, we weave Nanyang elegance and its spirit of cultural reinvention into modern heirlooms. Tradition becomes quiet luxury, rich in depth and designed to endure.

 

Founded in 2007 by Vivienne Ong-Lin, Fuchsia Lane reinterprets tradition for the modern global citizen. Each piece is handcrafted with precision, passion, and innovation, combining the richness of history with the refinement of contemporary elegance.

 

Our atelier nurtures artisans and emerging makers, ensuring craftsmanship evolves rather than fades. Each stitch tells a story, a lineage of skill and dedication passed through time. Fuchsia Lane is committed to sustaining craftsmanship, providing opportunities, and keeping artisanal traditions alive.

 

Through collaborations with multicultural artists and creatives, we bring fresh perspectives, modern energy, quiet luxury, and global sensibility. In this dialogue between past and present, Fuchsia Lane shapes a new era of elegance, guided by Vivienne Ong-Lin’s love for history, culture, and craftsmanship.

Crafted with Time and Pride

Legacy of the past, heirloom for the future

Every Fuchsia Lane is to be Cherished. 

To preserve culture and heritage, we need to reinvent it for it to stay relevant. 

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Stitch by stitch, thread by thread, Fuchsia Lane weaves every creation inspired by Nanyang culture, fairy tales, lost Chinese civilisations and the romantic Peranakan era into modern silhouettes. 

 

Fuchsia Lane designs are impeccably and uncompromisingly handmade in its Singapore atelier by artisans specialising in different skills from production of paper patterns, cutting and sewing to intricate Peranakan beading. Its signature invisible stitching technique creates magnificent lace appliqués on the dress with virtually no trace of stitches behind. 

 

Fuchsia Lane pieces feature refined embroidery designed in Singapore and crafted in Seoul by the hanbok artisans.

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Founder of Fuchsia Lane

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Creative Director, Vivienne Ong-Lin was born and raised in Singapore to Malaysian parents. Her mother is from Penang and Vivienne remembers spending her childhood holidays in her grandparents’ eclectic mansion in Penang where the colourful wares, beaded shoes and Kebayas formed a vivid impression on her. Growing up, she loved fairy tales and showed a profound interest in lost Chinese civilisations. She even played the Chinese zither (“guzheng”). 
 
Vivienne graduated from the National University of Singapore where she was trained in Industrial Design and was awarded the prestigious Pre-University and University ASEAN scholarship for 6 years. During her university, she travelled to the world’s fashion capital Milan, to train in fashion and retail at Politecnico di Milano.
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In 2007, Vivienne launched Fuchsia Lane after working in the design, advertising and marketing industry for five years. She was subsequently mentored by local couture maestro Thomas Wee for 18 months under a fashion incubator programme jointly organised by Japanese retail conglomerate PARCO and Singapore Textile and Fashion Federation. 
 
Little did she know, her childhood fascination with fairy tales and Chinese Civilisations, her memories of a glorious Peranakan heritage growing up, her exposure to Italy’s sophisticated couture scene and rigorous training under luxury fashion veteran and business corporates, would culminate in the creation of Fuchsia Lane. A brand with a strong DNA of romantic Nanyang influences, modern sensibilities and an endless pursuit for perfection.

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